Paw Shots - Logo Design
This logo was designed for a very talented young photographer Emilia Heller-Mrotek who some time ago opened her own photo studio and specialises in pets photography. Emilia's work is very energetic and fun. She knows how to capture emotions on her pictures and her work brings a lot of happiness. She wanted her logo to be similar: funny, joyful and playful like the pets she photographs. I advised her to avoid cliches such as paws or dog faces, so I focused mainly on the typography and colour.
The leading colour is a pink coral complemented by light blue and yellow which together create a joyful palette.